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A strong nonprofit communication strategy helps build a loyal client base, improve revenue generation, and power the organization towards steady growth.

We share a step-by-step guide on how to create a communications strategy for nonprofits that will make the process easier for all teams involved.

Your logo encapsulate your organization's identity, and it's what identifies you to the general public. Colors, fonts, shapes, and visual graphics should combine to be both eye-catching and memorable. A successful logo is simple in form, yet effectively illustrates a concept. Your logo should be practical yet original, and easily adaptable across a[…]

Here at Elevation, we often get questions from clients looking to develop a successful online presence and seeking community outreach ideas for nonprofits. Understandably, the world of social media, technology, and hashtags can be a little overwhelming, especially to the uninitiated, or if your nonprofit doesn’t have a specialist dedicated to this work.[…]

HTTP vs. HTTPS: are you wondering what the difference is? To answer your question, "https" stands for Hyper Text Transfer Protocol with a Secure Sockets Layer (SSL). You'll need one if you want your website to appear in search results, and if you don't want a warning message to appear when users enter your website.

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Apart from the significant health concerns we are living with (and the new organizational challenges of full-time living, working and parenting at home), many individuals and NGOs find themselves faced with a constantly-evolving, complicated economic situation. These are unprecedented and unnerving times, to say[…]

The cyber security disasters large companies such as Home Depot and Target face seem far afield from the concerns and issues faced by nonprofits. However, similar to major corporations, nonprofits are a feeding ground of financial and personal information on which hackers are eager to prey.

While most of us can surely remember our lives pre-Instagram, can you imagine a nonprofit marketing plan today that doesn’t leverage it? The visually-appealing and easy-to-use platform facilitates successful, high-impact nonprofit social media campaigns, making it a favorite (and a must!) for nonprofits.

When it comes to nonprofit advocacy, your organization is in it for the long haul. You may not expect to see results from your advocacy campaign right away. But with persistence, passion, and patience, you can make a huge difference. 

Who is at the forefront of digital marketing for nonprofits? Our list of some of today's leading organizations explores what makes their nonprofit marketing plans so effective. Whether you need to increase your organization’s visibility online, seek inspiration for your nonprofit advertising, or are looking for fresh marketing ideas for nonprofits, check[…]

New challenges arise as technological advancements have changed how nonprofits collect donations. For instance, nonprofits needed to adjust their strategies as new technology emerged around peer-to-peer fundraising, online giving, and crowdfunding. Changing technology adds a new obstacle on top of the traditional fundraising challenges that organizations[…]