Nearly 80% of Internet users use Facebook making the social network one of the digital giants of our time. There are so many ways to leverage this social tool for your nonprofit and Facebook’s ad program is one of the best ways to reach people interested in your work. If you’ve got some budget to work[…]
I don’t know about you all, but I love tiny things. My favorite of course being a tiny pig in rain boots, but my second favorite tiny thing is a microsite. We get a ton of questions about microsites from nonprofits so we are here to settle the score. First, for those of you who don’t know and are currently[…]
Everyone loves a great event hosted by a noble organization. Nonprofit events are great opportunities for fundraising, stewardship, marketing, and building relationships.
There are all sorts of tips and tricks out there about how to use “trending” methods of promotion, like social media or mobile ads. But[…]
What does marketing have to do with nonprofits? A whole lot as it turns out. Today we are talking about a specific kind of marketing that is essential for your nonprofit’s growth! Have you ever wondered how those cool ads got to the top of your search engine result page on Google? How did they get there[…]
There is no question that social media has been a topic of conversation recently, and a not a good one. From politics and hate speech to data mining, there is no doubt that it has been used for negative purposes. However, the need for positive messages could not be more urgent and that’s where your[…]