Did you know that messaging platform WhatsApp processes 30 billion messages a day, largely outnumbering the 23 billion SMS messages that are sent daily? What’s more, Facebook Messenger hit 900 million users last year, closing the gap with WhatsApp which had 1 billion users as of February 2016. Even though some predict that SMS is dead, the number of[…]
Let's face it: you need social media to get your nonprofit's brand on the map. All of your hard work is for naught if your organization doesn't have a strong web presence to back it up. And what better way to learn than from the social media experts themselves?
With the rise of social media, it is safe to say it has a powerful influence on your nonprofit's communication/ marketing strategy. To successfully connect, interact, and increase your members/donors, a social media presence is key. Therefore, it is crucial that your organization is dominating the social media game.
As a social media platform, Facebook has continuously led the pack among businesses, nonprofits, and independent users. With around 167 million people logging on daily in the USA and Canada alone it is definitely fundamental that your nonprofit place importance on updating and maintaining your nonprofit's Facebook page.