As a social media platform, Facebook has continuously led the pack among businesses, nonprofits, and independent users. With around 167 million people logging on daily in the USA and Canada alone it is definitely fundamental that your nonprofit place importance on updating and maintaining your nonprofit's Facebook page.
Marketing goes beyond your nonprofit's website, blog, and email communication. It is a process that involves listening to your followers and delivering to them the information they want. The key is using marketing tools that will have the greatest impact on funding, support, and growth of your nonprofit.
Mission statements can be very hit-or-miss in the nonprofit industry. Nonprofits alike tend to clutter a seemingly simple way of stating the purpose of their organization with too many words, or overly complicated jargon. In short, nonprofit mission statements should be clear, concise, and memorable. Some[…]
In last week’s blog post, a highlighted 3 proven-to-succeed content marketing strategies for nonprofits. Finishing the second half of this 2-part series, I’ll introduce 3 more techniques dipping into some unique alternatives for producing and marketing content for your nonprofit website. Before we jump into those, let’s recap what was discussed in last[…]
At the heart of every nonprofit is a story. Inspired by an idea, born from a moment, and created from experience, your nonprofit’s story is the foundation of your organization, and the platform from where you drive donor engagement, cement community involvement, and generate measurable change. For many nonprofits and their nonprofit websites, the[…]