Your logo encapsulate your organization's identity, and it's what identifies you to the general public. Colors, fonts, shapes, and visual graphics should combine to be both eye-catching and memorable. A successful logo is simple in form, yet effectively illustrates a concept. Your logo should be practical yet original, and easily adaptable across a[…]
Instead of a traditional post today, our awesome designers have created an extensive case profile of one of the sites we did!
This site was created for the YMCA in Canandaigua, New York and boasts a range of features from a custom activities landing page to an event calendar system. The portfolio is already live on Behance where you can check out its[…]
Think about some of the big brands in the world. McDonald’s. Apple. Starbucks. Coca Cola.
How long does it take you to imagine these brands in your head? You can probably visualize their logos in an instant upon saying their names. That shows the power of a great logo.
Yes, we all know that infographics are a great way to illustrate and communicate data in a visually appealing manner. But the real question is, how do I use nonprofit infographics?
Every great nonprofit has an equally great brand. Think about Livestrong or the American Red Cross, for example. These iconic nonprofits have such successful brands that we immediately associate images, colors, emotions, and memories with these organizations. Whether they invested thousands of dollars in graphic designers to pin-point these seemingly[…]
We’ve all heard the cliche phrase, “a picture is worth a thousand words," but images hold real value in displaying important content. Visual images elicit emotional responses from viewers sparking awareness, inspiring action, jump starting a movement, and changing the world.
So how can your nonprofit make every photo worth a thousand words? To get the[…]
In the business world, image is everything. The largest brand names in the world rely heavily on their brand images in order to market to their consumers. Logos tell a story about a company or organization that can influence people long before they step foot in a store or visit their website. Large corporations spend millions of dollars in order to[…]