It's about time to start thinking about this year's fundraising campaign. Whether your nonprofit conducts fundraising year-round or focuses solely on year-end giving, consider taking the time now to zoom in on how to get donations online.
Is your nonprofit donation page enticing visitors to click the donate button? Or is it promptly making them run for the hills, longing for the good ol’ days of writing a simple check?
Stewardship is at the core of a great fundraising strategy. It is what shows donors that the organization they’ve entrusted their money with is appreciative of the gift, has used it wisely, and that they’ve had an impact on the cause. Unfortunately, when donor stewardship is not given priority, many nonprofits lose donors over time.
Getting visitors to your nonprofit’s online fundraising site isn’t as easy as it sounds, and then trying to convert those visitors into donors is even harder.
The M+R Benchmark Study found that, on average, only 1.1% of website visitors made a donation to a nonprofit. Couple that with the fact that for every 1,000 website visitors, a nonprofit raises[…]
It's annual fund time. Even the most loyal donors are getting tired of the same pitch: another year, another request for donations. This year, it’s time to shake up the same outdated campaign. We’re diving deep into your nonprofit's next annual giving strategy and how you can appeal to all of your potential donors.
Yes, we all know that infographics are a great way to illustrate and communicate data in a visually appealing manner. But the real question is, how do I use nonprofit infographics?
Your nonprofit’s website is the 24/7 online storefront of your organization- advertising your services, collecting donations, and raising awareness for your cause.
Nonprofits without fundraising are pretty much the equivalent of fish without water- it is a basic necessity. No matter the size, cause or location of your nonprofit, fundraising is a primary requirement.