The latest trends, tips, and news in nonprofit technology.

Anatomy of a Google Ad

Lauren Uhl May 07, 2019, by Lauren Uhl

Finding the right words for a successful Google Ad copy takes a village. The constant drafting, revising, publishing, and testing requires the utmost time and attention to detail, and it can be exhausting. Luckily, advertisers can optimize this process by studying and implementing the anatomy of prosperous ads. This marketing craftsmanship pivots on[…]

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Creating a Successful Google Ad to Keep Your Grant

Lauren Uhl April 30, 2019, by Lauren Uhl

Today, nonprofits worldwide aim to alleviate societal issues and promote various social justice campaigns. And that work is paramount, but it’s not easy. Luckily, Google Ad Grants can help. By providing $10,000 to nonprofits for general outreach, fundraising, and recruitment advertisements, Google Ad Grants help nonprofits gain online influence.  

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Three Ways To Extend Your Nonprofit's Reach in Today's Distraction-Filled World

Noah Barnett April 23, 2019, by Noah Barnett

tapping into your online community to amplify your donations - webinar on april 30 at 1pm est. click to registerDo you feel like the world you're fundraising in has fundamentally shifted? That the things that used to work aren’t delivering like they used to? That something about your supporters and their expectations have changed?

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Engaging with Your Online Community: The Essential Q&A Guide

Andrew Berry April 16, 2019, by Andrew Berry

Webinar-Google-Ad-GrantsAs a nonprofit, it can be challenging to effectively engage with your community—especially online. A lot of donation revenue can come from online sources, but that means there’s also a lot of competition to get donors’ attention.

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Breakdown: 4 Inclusive Marketing Videos to Inspire Your Next Campaign

Sarah Henry March 29, 2019, by Sarah Henry

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How to Increase your Online Donation Guide

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