Knowing when the right time is to hit send on your email campaign or your social media posts presents a significant challenge for nonprofits. Most nonprofits prefer to stick to a handful of channels to communicate with their audience, taking their time to figure out a strategy and then sticking to it for[…]
On average, retention rates are lower through online channels that offline.
One reason for this could be a lack of seamlessness between online donation pages and the donor databases that constituent info is fed into.
Not only can it give the donor a bad experience, but it can also create a lot of work for[…]
We are here to make an argument, an argument about font. When font only existed in print, it was easy. Designers knew that the design they created was going to appear as they wanted it to. Enter the modern era, the era of web design where type renders differently on a screen. There are a ton of different[…]
So we’ve talked homepages and donation experiences but it’s time to come to the end of our “anatomy of” series. We have had a ton of fun breaking down what goes into the creation of successful nonprofit web pages. But don’t fret, because today we are breaking down a couple different interior pages (and[…]
In the second piece of our three-part “anatomy of” series, we are going to talk donation pages and overall donation experience. I know that a lot of your are hanging off the end of your seat in order to learn about what makes the “perfect donation” experience that gets your organization more dollar bills.[…]